Mobile apps are an integral part of every enterprise, large and small, today. The apps have completely transformed the way an enterprise functions by helping to generate mobility in funds and resources. The access to mobile applications has radically changed the way an enterprise performs business operations, responds to the needs & demands of its customers, and goes ahead in the stiff competition with other enterprises.Mobile marketing is a huge potential source of traffic, customers and profit for your business, but as yet fairly untapped. Yet, over the next three years, it is predicted that more than half current internet users will be accessing the web via mobiles and other handheld devices.
Mobile marketing offers a very personal kind of interactivity for relationship building with your prospects. It’s not just about bombarding folk with text SMS marketing messages. Mobile friendly web sites and mobile applications mean marketers can reach a much greater target audience.
Listed below are some types of mobile apps that must be used across different departments of an enterprise for mobilization of productivity.
1.Fleet Management Mobile App Solutions – These types of apps help in smarter management of vehicles entering and leaving the premises of an enterprise.
2.Mobile Apps providing Sales Force Automation – This app is primarily used to enhance the sale of products & services of an enterprise.
3.Location Based Mobile App Services – These types of apps help an enterprise to use geography at its own advantage and identify the areas where sales of its products & services may increase.
4.Mobile Marketing Applications – These apps are generally used by the sales team of an enterprise to increase and transform the engagement of existing & potential customers of the enterprise’s products & services.
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